Privacy Policy

We respect your privacy and are committed to protecting your personal data. Learn how we collect, use, and safeguard your information.

Last updated: 17 July 2025

Welcome to Bragly.io. We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how Bragly ("Bragly", "we", "us", or "our") collects, uses, shares, and safeguards information when you use our website and services.

1

Who We Are

2

The Data We Collect

CategoryTypical examplesSource
Account dataName, email, password, company, roleYou
Billing dataPayment method, VAT ID, billing address, transaction historyYou / Payment provider
Imported review contentPublic Google reviews, reviewer name, rating, review textGoogle APIs
Usage dataLog files, IP address, browser type, device identifiers, pages viewed, clicks, referring URLsYour browser / cookies
Marketing preferencesNewsletter choices, opt-in recordsYou

We do not knowingly collect information about children under 16.

3

Why We Use Your Data (Legal Bases)

PurposeLegal basis (GDPR article)
Provide and maintain the Bragly platformPerformance of a contract (Art. 6 (1)(b))
Import, display, and manage your Google reviewsPerformance of a contract (Art. 6 (1)(b))
Improve features, troubleshoot, and analyse usageLegitimate interest in running and growing our business (Art. 6 (1)(f))
Send product updates and service noticesLegitimate interest (Art. 6 (1)(f))
Send newsletters and promotional offersConsent (Art. 6 (1)(a)) – you can withdraw anytime
Create aggregated statistics and case studiesLegitimate interest, data is anonymised where possible (Art. 6 (1)(f))
Meet legal obligations (e.g., accounting, taxes)Compliance with law (Art. 6 (1)(c))
4

How We Share Your Data

We only share personal data when necessary:

  • Service providers – hosting (e.g., AWS or similar in the EU), email delivery, payment processors, analytics, customer-support platforms.
  • Integrations – Google APIs to fetch reviews you authorise.
  • Professional advisers – lawyers, accountants, auditors.
  • Authorities – if required by law or court order.
  • Business transfers – in connection with a merger, acquisition, or asset sale, we will notify you before data is transferred.

We do not sell your personal data.

5

International Transfers

Where partners operate outside the European Economic Area, transfers are protected by:

  • an adequacy decision of the European Commission, or
  • Standard Contractual Clauses and supplementary safeguards.
6

Cookies & Similar Technologies

We use cookies and local storage to:

  • keep you logged in
  • remember preferences
  • measure site performance
  • support marketing campaigns

On your first visit you will see a cookie banner. You can adjust or withdraw consent at any time via the banner or your browser settings. For details, see our separate Cookie Notice.

7

Retention

We keep personal data only as long as needed:

Data typeStandard retention
Account dataWhile your account is active plus 3 years
Billing records5 years (Danish bookkeeping rules)
Imported reviewsUntil you disconnect the source or delete them
Marketing consent logsUntil you unsubscribe plus 2 years
Usage logs12 months (diagnostics), then aggregated or deleted

Back-ups may persist for up to 30 days.

8

Your Rights

Under GDPR you can:

  1. Access – get a copy of your data.
  2. Rectify – correct inaccurate data.
  3. Erase – request deletion ("right to be forgotten").
  4. Restrict – limit processing.
  5. Port – receive data in a machine-readable format.
  6. Object – to processing based on legitimate interest or to direct marketing.
  7. Withdraw consent – at any moment (does not affect past processing).

To exercise any right, email privacy@bragly.io. We respond within 30 days. You may also lodge a complaint with the Danish Data Protection Agency (Datatilsynet) at www.datatilsynet.dk.

9

Marketing Communications

We love to share tips, product news, and special offers. You will receive these only if:

  • you opt in when creating an account, or
  • you are an existing customer and the message relates to similar products (soft opt-in).

You can opt out anytime by clicking "unsubscribe" in any email or by adjusting your account preferences. Service-related messages (e.g., invoices, security alerts) are not promotional and you cannot opt out of them.

10

Security

We apply technical and organisational measures such as encryption in transit, role-based access controls, regular penetration tests, and staff training. No system is ever 100 percent secure, so we maintain incident response procedures and will notify you and Datatilsynet of any breach when required by law.

11

Third-Party Links

Our site may link to external pages (for example, Google). We do not control their privacy practices, so please review their policies.

12

Changes to This Policy

We may update this Privacy Policy to reflect new features, legal requirements, or other changes. If modifications are material, we will give at least 30 days' notice by email or in-app. The latest version is always available at bragly.io/privacy.

13

Contact Us

Questions, comments, or concerns?

Email privacy@bragly.io

By using Bragly you acknowledge that you have read and understood this Privacy Policy and agree to its terms.